Why Build Customer Loyalty through ‘Relationship Marketing’

loyalty programme

How are you engaging with your customers? Sure, you may have some marketing campaigns and promotions running to acquire customers or to retain your existing client base.  Your discounts, promotions are temporary, you can attract your customers for time being, but if you are willing to build customer loyalty in true sense then you much […]

7 Myths About Customer Loyalty Programs

7 Myths About Customer Loyalty Programs

  A company thrives on customers. As much as it is important to gain new customers to keep the company running, it also important to maintain the old customers. Gaining a new customer costs a lot whereas having a repeat customer cuts back on the cost of acquisition and helps in increasing profit margins. But, […]

5 Ways To Increase Customer Loyalty And Repeat Visits

how to increase customer loyalty

Today, business owners are spending more of their time in trying to get new customers that they fail to pay attention to the simplest and most important source of profits: repeat customers. New customers would always increase profits as well as the brand awareness for your business. On the other hand, attracting and grabbing the […]

Dos and Don’ts of Successful Rewards Program

best rewards program

Customer Rewards program is fundamental for the success of any business. They are brilliant in attracting new customers, promoting loyalty among existing clients, and driving sales. On average, the rewards program is used by many businesses as a standard form of marketing. Whether done via old-fashioned punch cards or digitally, loyal customers are account for up […]