How To Build The Best Referral Program For Your Business

Referral program

  Did you know that word of mouth generates 5x more sales than paid advertising and that people are 90% more likely to trust and buy from a brand that has been recommended by a friend? What marketers or business owners tend to overlook, however, is that word of mouth doesn’t always have to happen […]

Build a Customer Loyalty Program for Your FMCG Brand

customer loyalty program for FMCG

Build a Customer Loyalty Program for Your FMCG Brand The FMCG industry is highly competitive in itself, and this is further complicated by the fact that companies cannot easily communicate face-to-face with their consumers. In fact, there are more than 40,000 items from different FMCG brands in an average supermarket. More than 40 percent of […]

4 Strategies to Engage Your members with a Membership Management Software

Membership Management Software

  There are numerous choices for consumers. Today they have enrolled to your membership loyalty program, tomorrow they join another one and goes on increasing. They seldom remember what benefits you have for them.  So, how are you going to keep them engaged?  Let’s look at these 4 strategies to employ that will heighten engagement […]

Loyalty Programme Strategies To Win More Customers In 2021

Loyalty Programme Strategies to win more customers

  Customers are fickle and they’re constantly changing.  Trying to build that long-term relationship with consumers is really challenging and a lot of this is due to three major shifts in consumer attitudes that we’ve observed over the past 10 years the first is a shift in consumers attitudes towards technology. Consumers agreement that ‘technology is […]

Why Build Customer Loyalty through ‘Relationship Marketing’

loyalty programme

How are you engaging with your customers? Sure, you may have some marketing campaigns and promotions running to acquire customers or to retain your existing client base.  Your discounts, promotions are temporary, you can attract your customers for time being, but if you are willing to build customer loyalty in true sense then you much […]

How to Boost Customer Retention Post Purchase

customer retention

  In order to thrive and survive in business, business owners will have to embrace a lot of techniques and tactics. Out of which, customer retention strategy is in the topmost of the list as customer retention is far more effective than any other marketing strategies taking into consideration its cost and return of investment. […]

8 Things You Need to Consider When Looking For A Loyalty Management Software?

loyalty management software

With so many choices of loyalty software, getting the right and the best loyalty management platform for your business can be challenging. The biggest fear is- without experiencing the pros and cons of each of these platforms, how you are even going to accept a particular software to be your loyalty management tool. And what about the cost? […]

The 4 Secrets To Create Successful Customer Loyalty Program

best customer loyalty program

  Loyalty rewards program is not just a trend; they are becoming an innovation in the field of marketing. They have been very effective in maintaining customers and eventually generating new customers for certain companies and businesses.  There are different loyalty rewards program that has been created for buyers to stick to a particular brand […]

5 IDEAS FOR THE HOLIDAY REWARDS PROGRAM

loyalty rewards program

Holiday season is here and you must be planning to launch your holiday campaigns and rewards programs for your customer.  With this pandemic around, consumers are responding in a variety of ways and purchasing habits and hence the days of one-size-fits all marketing are gone. And, this holiday season, brands need to prepare in a better […]

Marketing Automation tools to Supercharge Your Loyalty Program

marketing automation tools

Who says customer loyalty marketing is a lost art? In fact, many companies are introducing customer loyalty programs and some are relaunching established loyalty programs. Brands are more and more trying to figure out ways to develop relationships with their consumers. With consumers having access to so many other competitive brands, it’s getting difficult for […]